The brightness and vibrancy of illuminated business signs make them stand out from far away-even in the night. There’s no denying it: lighted business signs are more eye-catching and impressive. 4 Benefits Of Illuminated Business Signs Increased Visibility With unique and vibrant signage, you can capture the attention of potential customers instantly and build stronger brand awareness in your community.
Think of a lighted sign for your business as having a dedicated media outlet working 24/7 just for you. Neglecting an old or burnt-out sign can actually cost you more money by underselling your business.Īccording to the Small Business Administration, lighted signs offer the most effective forms of advertising for the least cost. Your business sign tells customers who you are, where you are, and, in some cases, what you do. Did you know that over 50% of prospective customers say that poorly maintained business signs deter them from choosing a business? Indeed, your business sign can make or break your custom, so make sure it’s properly maintained and well-lit! Your business deserves that same kind of attention-grabbing signage.
After all, when’s the last time you’ve missed one of McDonald’s iconic golden arches? You’ve surely noticed those vibrant lighted signs while driving around the city.